Explore. Design. Scale.
Hello! I'm Ignacio, a digital product designer that builds the systems behind high performing companies. I strive to make a measurable, positive impact by integrating quality design as an essential part of business strategy.
Unifying a global digital ecosystem
Uncover my role in redefining Iberdrola's new multiplatform Design System, enabling faster scaling, better governance, and accessible experiences across all products.
VIEW PROJECT
A new way to reward your loyalty
Learn how I helped design from scratch a new loyalty program for Iberdrola, improving customer retention, satisfaction and enhancing the brand experience.
SUGOI: An award-winning manga app
Discover my side project, where I'm leading a team to launch a startup that aims to revolutionize the mobile manga and anime fan experience.
A new approach on dine-in ordering
See how I helped introduce a new dine-in method for placing orders in restaurants while performing a major overhaul of user flows in the Burger King app.
Ignacio Benito Villar
I'm a digital product designer, with a passion for technology since I was a child. My interests
range from arts and design to science and new technologies.
I hold a Bachelor in Graphic and Multimedia Design from UDIT (formerly ESNE) and an MBA from ThePower
Business School. I currently work as UX/UI designer at Garaje de Ideas.
DOWNLOAD MY CV
In Garaje de Ideas I work as a Digital Product Designer, and I'm currently crafting a multi-platform Design System and business-oriented UX solutions for Iberdrola. I also have past experience working in projects for international restaurant firms operating in Spain (Burger King, Popeyes).
I'm the creator and Lead Designer at SUGOI, an upcoming manga and anime community app. You can learn more and keep up to date with the development at sugoiapp.es
During my time in rockinmedia, I ideated, strategized and executed 360 digital marketing campaigns and branding projects as Junior Graphic Designer.
Bachelor in Graphic & Multimedia Design
LAUS Digital Award 2023
I won a LAUS in 2023! My project SUGOI achieved an award for outstanding graphic and UX-UI design in the digital design category. Check out the case study for it.
Additional background
- Got featured on TV and news.
- Occasional speaker.
- I design and help run a worldwide photo contest.